From brand image to high-turnover online shop.

Any questions about the D2C roadmap?

  • Supported by brand audit & competitive analysis

  • Overall visual concept for online shops

  • Conversion-optimised UI/UX webshop design

  • Including AI use, trends & accessibility (WCAG)

Brand strategy & design that impresses in e-commerce

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Why do many online shops fail to generate sales?

Symbol for a non-uniform brand experience

No consistent brand experience

Does the brand appear modern on Instagram but outdated in the shop? The result: a lack of consistency weakens customer confidence at precisely the crucial moment. The customer hesitates and abandons the purchase.

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Invisible in competition

Your online shop is one of many, and unique selling points get lost in the crowd. Meanwhile, your competitors are positioning themselves more professionally online and scoring points with the target group that is ready to buy.

Symbol for addressing the target group incorrectly

Addressing the target group incorrectly

The design looks cheap, but the products are high quality? Or the design is modern, but appeals to the wrong buyer group? If the design and target group are not in harmony, the shopping basket will remain empty.

Your brand becomes a digital sales driver.

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Brand audit & competitive analysis

We examine your entire digital brand presence and compare it with your strongest competitors. The result: a clear roadmap that highlights strengths and uncovers potential for increasing sales.

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Clear positioning & brand strategy

We hone the unique selling point (USP) and use it to develop sound guidelines for action. This allows us to create a stable basis for all future marketing and design decisions.

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Ready-to-implement designs & prototypes

We deliver professional Figma designs for the most important shop pages, which a development team can implement immediately. Naturally, they are designed with a mobile-first approach and are accessible according to WCAG standards.

Ready for a strong brand?

From audit to clear roadmap: our 4-phase process.

1

Analysis & Audit

We create a 360° understanding of brands, data and markets.

2

Diagnosis & Insights

We identify the greatest potential and hone the unique selling point (USP).

3

Concept & Quick Wins

We deliver ready-to-implement designs for the most important shop pages as clickable prototypes.

4

Conclusion & Roadmap

We are presenting a clear roadmap with prioritised steps for sustainable growth.

The result: clear, strategic and immediately actionable.

You will receive concrete results that give your brand a measurable competitive advantage.

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analysis

The 360° brand audit

A clear overview of the entire digital brand presence: where does the brand excel, where is untapped potential hidden?

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analysis

Competition and market analysis

We analyse the market and the strongest competitors. We provide approaches for clear differentiation from the competition and how to reach the target group more effectively.

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Strategy

Strategic positioning

A clear document that defines the future direction of the brand. It provides a solid roadmap for all future marketing and design decisions.

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Design

Mobile-first designs

Ready-to-implement, accessible designs for key pages (mobile and desktop). This allows the implementation team to test the visual strategy immediately.

No more weak digital brand impact!

See where your brand’s greatest untapped potential lies in just 15 minutes.

  • Free of charge & without obligation

  • 15 minutes

  • Immediate potential assessment

Why For Sale Digital?

We are For Sale Digital: as experts in brand and webshop design, we help brands optimise conversion and combine brand impact, usability and sales. Every recommendation is based on a thorough understanding of the target group and market, clear UX principles and reliable benchmarks.

  • Over 25 years of expertise in online retail
    We have known the success factors for leading brands and manufacturers since the early days of e-commerce.

  • Cross-industry insights for fresh perspectives
    Whether fashion, electronics or B2B – our broad experience enables us to rethink proven strategies and set brands apart from the competition.

  • 100% data-driven, 100% focused on sales
    We combine strategic creativity with consistent analysis of KPIs. Every decision serves one goal: the growth of your shop.

Arbeitsplatz mit Monitor, der ‚For Sale Digital‘ zeigt, und Laptop mit Analyse-Dashboard im Büro.

The complete package for brand growth in e-commerce

9.900 €

plus VAT | one-time investment | no additional costs

  • The 360° brand audit (analysis of market, competition & KPIs)

  • Strategic brand positioning (including unique selling points)

  • A unique overall visual concept for your brand

  • Clickable prototype with UI/UX designs (mobile & desktop)

  • Final roadmap with clear recommendations for action

More new customers, higher brand acceptance, sustainable sales.

This package is ideal for manufacturers and retailers who want to systematically improve their digital brand impact. In addition to analyses, the package includes concrete, ready-to-implement designs for strong brand positioning in e-commerce.

More than just a project. Our long-term growth support.

Als strategischer Partner stehen wir mit laufender Betreuung und Optimierung zur Seite, um Erfolge nachhaltig zu sichern.

Let us work together to find your sales lever.

Simply fill out the form. We will contact you within 24 hours to arrange a non-binding appointment.

  • 100% non-binding: The initial consultation is just to get to know each other.

  • Data protection: We treat your data as strictly confidential.

  • No waiting time: you will receive a response from us within one working day.

Frequently asked questions about brand image and webshop design.

Here we answer the most important questions about the process, results and your investment – transparently and concisely.

A professional brand image is your strongest lever if you feel that your shop’s external image no longer reflects the high quality of your products. It ensures that your brand has the best possible impact in your online shop, that customers are addressed in a positive way and that the design promotes sales. Our process delivers exactly that: through an audit, we create an optimised brand image and a design based on it. This improves recognition and product presentation, directly increasing your sales.

Our analysis phase is extremely thorough, because we leave nothing to chance. We conduct a complete brand audit, analyse all your digital touchpoints (shop, social media, etc.), your competition and your key performance indicators (KPIs) from tools such as Google Analytics. We evaluate your existing brand assets and identify the gap between your aspirations and the digital reality (gap analysis). The result is a crystal-clear picture of the starting point.
We provide you with professional, visually detailed designs of your most important shop pages in Figma. Depending on your requirements and complexity, we deliver either high-resolution mock-ups (detailed, static images) or a clickable prototype in which you can interactively experience the user guidance. In both cases, your development team will receive a pixel-perfect, ready-to-use template for technical implementation.

We use modern tools to accelerate and deepen our strategic process. AI tools help us evaluate analyses and formulate measures. Miro serves as our collaborative workspace, and Figma is where we create high-quality, accessible, mobile-first designs. These tools make our process more efficient – but the strategic expertise and creative direction always remain human.

Our goal is to provide you with not only designs, but absolute clarity. The designs and/or prototypes we create are so detailed and ‘ready for implementation’ that your development team can use them directly as a template for technical implementation in your shop system (e.g. Shopify, WooCommerce). Our final roadmap also gives you a clear schedule for further optimisations.